For the second installment of the IPTV World blog series, we analyze another exciting market – IPTV in Africa. IPTV is a global phenomenon and it is on the constant rise since it was launched. Therefore, it comes as no surprise that IPTV in Africa is growing at a fast pace. Similar to what we did in our first episode, we will have a look at the emerging trends and market size forecasts specific to this market.
IPTV in Africa – Market Analysis
The pay-TV subscriber base in Africa is expected to increase by 54% in a 5-year timescale. To support this statement, we have taken a look at various market analysis reports. Digital TV Research made one of the most comprehensive guides. This granular report gives insight into forecasts and current figures. This was further confirmed on PR Newswire.
In early 2020, IPTV in Africa had an audience of around 30 million people. This number will reach 47 million by 2025. Naturally, the revenue increases with the growing subscriber base. As a result, the African market is expected to hit the mark of $7.20 billion by the end of the forecast period.
These numbers are further supported by the fact that digital television is set to completely replace analog by the end of next year. Lastly, the recent stats have shown that Nigeria has emerged as the leading country, after overtaking South Africa in 2020. Nigeria’s subscriber share is expected to be around 10 million.
The African market is no stranger to the emerging global trends. IPTV in Africa is all about tech advancements. These include 5G network development, and the latest mobile players, offering videos at 4K quality, multi-screen support, and smooth UX/UI. Moreover, Multi-access Edge Computing technology allows a reduction in delay and latency. In addition to this, the adaptive bit-rates, enable users to fully enjoy smooth, real-time streaming.
With the demand constantly on the rise, engaging in this exciting market is a no-brainer. We at MatrixStream are here to help with every step of your end-to-end IPTV deployment. We also understand that as a new player in this industry you might have a lot of questions. Understand the entire process and make an informed choice with help of our friendly sales team. Contact us, and let MatrixStream introduce you to the business.